MAIO’s design for the Arper showroom at the 2017 Salone del Mobile in Milan, Italy, is a masterful blend of geometric shapes and minimalist aesthetics. The showroom features five basic elements, each with a distinct character and function, creating a modular and adaptable space that seamlessly integrates the furniture on display. The use of unadorned textures and colors enhances the spatial experience, offering a captivating and unforgettable journey through the world of Arper.
The Arper showroom, designed by MAIO for the 2017 Salone del Mobile in Milan, Italy, is a captivating testament to the power of geometric design. The showroom features a series of simple geometric frameworks that offer a diverse range of spatial possibilities, creating a dynamic and interactive exhibition experience. Composed of five fundamental elements, the showroom showcases an uncluttered aesthetic, using unadorned textures and colors to establish a sense of unity and harmony. Each element serves a distinct purpose, creating a modular and adaptable space that can be easily reconfigured to suit different needs. The office furniture display area, for example, is characterized by its translucent exterior, a series of interconnected smaller display areas forming a continuous loop of exhibition space, harmoniously integrating the furniture with the overall design.
The main showroom, arranged in a captivating pizza-shaped configuration, features a central area interconnected with surrounding display spaces. Each individual space is designed to reflect the specific style of the showcased products. The ceiling and walls of each room are carefully crafted to complement the furniture on display, creating a seamless transition between the space and the products within. This carefully curated approach to design results in a captivating ‘city within a city’ atmosphere, transporting visitors to a world of refined elegance and innovative design. The use of wood throughout the showroom creates a warm and inviting atmosphere, complementing the sleek and modern aesthetic of the furniture on display.
Project Information:
Architect: MAIO
Location: Milan, Italy
Year: 2017
